microhealthsummit.com -aiming to be one of humanity's 2 most productive networks
microcreditsummit 12345 is far the most productive network I have ever searched -rsvp info@worldcitizen.tv usa 301 881 1655 if you have another suggestion or need more info- how about using the design
for other microsummits - and most importantly of all health
1 How does a microsummit evolve- start with some of the most passionate experts in the
world at practising a subject in poor communities who desperately need solutions - see if during a first year's teamwork
they can agree on about 10 action learning subnetworks and get peers wanting to participate eg this is an early draft list
of what microhealthsummit might invite action networkers to connect
http://www.medicalnewstoday.com/articles/141339.php .BASF SE (Germany) and Grameen Healthcare Trust (Bangladesh) have announced the establishment of a joint social
business venture. Dr. Jürgen Hambrecht, Chairman of the Board of Executive Directors of BASF SE, and Dr. Muhammad Yunus,
Nobel Peace Prize Laureate and Managing Director of Grameen Bank, signed an agreement in Ludwigshafen to establish a joint
venture called BASF Grameen Ltd. The purpose of the company is to improve the health and business opportunities of the poor
of Bangladesh. BASF Grameen Ltd. will start by utilizing two products from BASF's portfolio: dietary supplement sachets
containing vitamins and micronutrients, and impregnated mosquito nets that offer protection against insect-borne disease.
Social commitment with an entrepreneurial twist
'Our social business joint venture
is intended to empower people to take part successfully in business life,' said Hambrecht. 'The more people who do
so - be they business partners, customers or employees - the better the economic and social development of a country and its
population. Investing in people's entrepreneurial skills is therefore part of corporate responsibility.' Social business
is a new business model for BASF. The idea is for a business venture to serve a social purpose, cover its own costs and recoup
the partners' initial investment. Any additional profits are reinvested fully in the company. 'BASF Grameen Ltd. is
not a charity. It combines business sense with social needs,' stressed Yunus. According to the WHO World Malaria Report
2008, Bangladesh had an estimated 2.9 million cases of malaria in 2006 and 72 percent of the population is at risk of the
disease. Bangladesh also has some of the highest child and maternal malnutrition rates according to the UNICEF State of the
World's Children Report 2008. Approximately 8 million children under the age of 5 years are malnourished. 'In the
long term, we can better help these people through a business model that offers them beneficial products and services at affordable
prices rather than through charitable donations,' said Yunus.
Microcredits to combat malaria and malnutrition
Given the substantial need for dietary supplements and mosquito nets, BASF and Grameen have decided to
locate their joint venture with these two products in Bangladesh. The joint venture will initially operate from the BASF's
site in Dhaka, the country's capital. Alongside an initial investment of EUR200,000, BASF will contribute the funds for
one million sachets of vitamins and micronutrients and 100,000 mosquito nets to the joint venture. Grameen's contribution
includes its knowledge of the market, distribution structures and networks in Bangladesh.
In the initial stages,
the dietary supplement business will focus on large consumers such as schools, and established distribution channels such
as pharmacies. This will familiarize people with the benefit of the sachets as part of everyday nutrition and for healthy
nutrition. In the medium term, the products will also be sold directly to end users via established Grameen networks. In towns,
the impregnated mosquito nets will be sold in food stores, clothing stores and pharmacies. In rural areas, agricultural wholesalers
will sell the malaria protection nets in association with the Grameen network and will also instruct purchasers in their use.
Grameen Bank plans to provide microcredits to support people in setting up their own distribution outlets and in funding the
purchase of mosquito nets.
'Social business is an excellent way of creating value from values, and BASF is
seizing that opportunity,' said Hambrecht. 'Our market-oriented joint venture will provide long-term help in addressing
social challenges in Bangladesh. In addition, it will allow BASF to explore new markets and customer groups.' BASF is
the first DAX30 company and the first chemical company in the world to set up a social business with Grameen.
Grameen Healthcare Trust (GH) aims to extend the success of the microfinance model of Grameen Bank to
health care by designing and developing a bottom-up health care infrastructure built from sustainable best practices in a
broad range of health care services around the world, and improving upon them to deliver the highest quality health care in
an efficient and sustainable manner for a broad market, including the poorest of the poor. GH will enable the poor to be self
sufficient in addressing their health care needs such that they can accept. GH has a particular focus on maternal health and
childcare. In the future, GH aims to provide services covering prenatal care, maternal health and pediatrics. The program
will also deal with anemia and malnutrition in children. GH will set up a medical college, and a series of hospitals, nursing
institutes, rural diagnostic centers and health management centers, as part of its broader program.
About
BASF
BASF is the world's leading chemical company: The Chemical Company. Its portfolio ranges from
chemicals, plastics and performance products to agricultural products, fine chemicals as well as oil and gas. As a reliable
partner BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent
solutions, BASF plays an important role in finding answers to global challenges such as climate protection, energy efficiency,
nutrition and mobility. BASF has approximately 97,000 employees and posted sales of more than EUR62 billion in 2008. BASF
shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is
available on the Internet at http://www.basf.com.
List of FC partnerships known to me (RSVP if you know others)
in what time after a disaster is most critical for doctors to convene a meeting that brings all sides together
around what system reconstruction to do next is a core strand to what I feel microhealthsummit can emerge around
hope the imminent GRN meeting in Jordan goes well ; I so hope the next time paul komesaroff convenes a meeting however
informal he considers dhaka as the venue
The useful NGO code of conduct in terms of who will sign up to do no
harm (ie do not braindrain medical expertise out of rural to city or outside of country) is at http://ngocodeofconduct.org/category/signatories/
ps melanie - does theglobalsummit have a lead person on how your collaborations will connect around health
millennium health goals
ps peter any progress on the wording of the invitation to every side of malaria to expertise
to come and party in one place to celebrate obama's declaration of end of death by malaria by 2015 - that's the sort
of shortlist of action goals that microhealthsummit needs to declare that community empowering approaches and social business
networks of health are up for; I cannot accept a world in which the mosquito is more effective at networking than humans
It has been acknowledged that the most
important action that can be taken to improve global health is to empower women. The Microcredit Summit Campaign realizes
that, despite the impressive impact of microfinance services alone on poverty, health, and empowerment, other services and
strategies must be made available to create a web of support to help families lift themselves out of poverty. One such strategy
is the integration of microfinance with health education.
Since 2000, the Microcredit Summit Campaign (MCS) has partnered
with Freedom from Hunger, a leader in integrating microfinance with health education, to 1) demonstrate that integrating microfinance
with health education results in enhanced improvements in the lives of microfinance clients and their families, 2) show that
in-country trainers can build viable businesses teaching microfinance institutions how to integrate microfinance with health
education, and 3) show that microfinance
ERworld & Yunus10000 Youth Dialogue announce Dec 08 as month of health social business will health map out as biggest future capitalism partnerships of all? yunus10000
dialogue proposes to focus december 08 on Health Social Business Month here are some emerging threads to connect, please tell
us others - chris macrae washington dc bureau of http://microhealthsummit.com tel 301 881 1655 info@worldcitizen.tv
clinton obama mccain and gordon brown have promised to refocus on millennial health goals, and by December we'll
know whose network is in White House 09; obama has more specifically pledged to end malaria by 2015 and 29 Sept 08 saw Gates
pull together Bill Gates UN MDG Speech Sept. 2008.doc< (51KB), Gates malaria release - FINAL.PDF (26KB),
EMBARGOED 2008 MDG Malaria Summit Press Release 9.05pm (FOR USE 9.25.08).doc (245KB), Global Malaria Action Plan release.pdf (255KB),
by December: Yunus Pop Group TheGreenChildren's celebration humanity album "EMPOWER" should
be out -proceeds go to eyecare hospital social business (aravind model)
BRAC has a great scaling up health conference
in December
The NGO code of promises not to do anything that compounds medical braindrain out of rural is flourishing
-look at ist signatories to see who truly cares for community empowered healthcare
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inquiries
chris macrae info @worldcitizen.tv us tel 301 881 1655 ; us office 5801 nicholson lane suite 404, North Bethesda, MD 20852
USA - uk 80 queens road, suite 30, wimbledon, london sw19 8lb Mapping is a process
of discovery. It explores how to make the invisible principles and practices of real wealth creation visible, and therefore
useable. Our planet needs case studies underline the search for new win-wins that build ‘system integrity’ Trust-flow is the unseen wealth to invest sustainability in. Tranpsaremtly mapped it develops a goodwill gravity
tyhat invites with roleplayer in a community to multiply goodwill while sustaining their own cashflow.. Trust is not some
vague, mushy, abstract warm-hearted sentiment. It is an economic powerhouse – probably just as economically and socially
important as oil. The point is, there are specific things you need to do to get trust flowing, just as there are specific
things you need to do to get oil flowing. And like oil trust has a dark side. Right now, the world is awash with the carbon
emissions which threaten the stability and sustainability of its ecosystems. Right now, the world is also awash with the ‘carbon
emission’ of trust – mistrust. Indeed it may well be that our ability to tackle the one issue – the threat
of environmental catastrophe – depends on our ability to tackle the other issue: how to generate, deepen, extend and
sustain trust.>br>But what is the best way of doing this? One thing is for sure. You don’t build and sustain trust
via some sentimental exercise of goodwill to all and sundry. There are three very simple principles at the heart of effective
trust generation. First, trust is generated via win-win relationships. It’s virtually impossible to generate
or sustain trust without mutual benefit for those involved. But beneficial outcomes are not enough in themselves. For trust
to be built and sustained, both sides need to signal a demonstrable commitment to finding win-win ways forward. Such a commitment
may require real changes to what we say and do. Second, real ‘win-wins’ are hardly ever purely financial or material.
You don’t build trust simply by walking away with more cash in your pocket. Trust works at all the dimensions and levels
of human exchange. Yes, it’s about financial and material rewards. But it’s also about purpose (what people want
to achieve). It’s about politics with a small ‘p’: the use and abuse of power, the crafting and application
of rules of fair play. And it’s about emotions: the sometimes overwhelmingly strong emotions, both positive and negative,
that are generated when people deal with other peopleWhat’s constitutes a ‘win’ – a sense of real
improvement – is therefore highly specific. It depends absolutely on the details of who the parties are, what they are
trying to achieve, in what context. Building trus, therefore involves discovering these specifics. Just as oil doesn’t
flow out of the ground, get refined and pump its way into motor vehicles automatically and without effort, so identifying
and doing what is necessary to get trust flowing requires dedicated, skilled effort. It requires a disciplined, structured
process, not a vague sentiment.
3) Third, even if we do steps 1) and 2) there’s still a good chance it won’t
succeed. Why? Because it ignores an invisible third factor. In the real world, purely two way bilateral relationships don’t
exist. There is always a third party whose interests or outcomes are affected by what the other two parties do but who is
not a party to the contract. The environment is a case in point. Producers and consumers may both benefit from buying and
selling to each other – but what happens if, in doing so, they destroy the environment they both depend on?
This raises a hugely important question. When two parties pursue win-wins and build mutual trust, are they doing so in a
way which creates a win and builds trust for the third party at the same time? Or are they simply pushing the problems –
and the mistrust – further down the line on to this third party? Building vigorous, healthy networks of trust
is a different kettle of fish to ‘you scratch my back and I’ll scratch yours’ win-win conspiracies. It requires
a Map of all the key relationships plus careful consideration of knock-on consequences. It requires a different perspective.
These three simple, basic steps do not happen automatically. They need to be worked at. The territory needs to
be deliberately Mapped and explored. What’s more, there are obstacles in our way – mental and practical obstacles
that need to be cleared. Prevailing economic theories about ‘rational economic man’ for example, deny the need
to commit to win-win outcomes. Instead, they promote supposedly ‘rational’ (i.e. narrowly selfish behaviours)
which actively undermine trust The same theories insist that the only valid measure of human benefit is money, thereby excluding
from consideration many of the biggest opportunities for improvement. Meanwhile many vested interests do not want to extend
the circle of trust to third parties and complete networks because their positions of power depend on their ability to take
advantage of the weaknesses of these third parties. That’s another job for Mapping: helping to identify and mount such
obstacles. The potential benefits of doing so are unthinkably huge. They start with a simple negative: the relief that
comes from when you stop banging your head against a brick wall. Mistrust breeds wasteful, wealth destroying conflict that
tends to feed on itself. Anger and hatred engender anger and hatred. Simply easing or stopping the terrible waste of mistrust
would transform prospects for many millions of people. We desperately need to find ways of doing this. Then there are the
positive benefits. Understanding the real nature of human wealth – all those dimensions of purpose, ‘politics’
and emotion as well as money and material comfort – means we can start being human again; human in the way we think,
and act. What’s more, many of these intangible benefits won’t cost a penny. They’re there for the taking,
if only we puts our minds to it. But there’s more, because trust is also an economic superpower in its own right.
In the pages that follow we will show conclusively that material and financial riches are also dependent on trust. In fact,
we will argue the case for going one step further. We will say that material and financial riches are a by-product of trust:
the visible fruits of invisible, intangible human exchange. Once you understand that sustainable cash flows are a by-product
of sustainable trust flows, your understanding of what makes a successful business is transformed. Separately, each of
these three fruits – reducing the waste of conflict, unleashing the potential intrinsic benefits of human exchange,
and energising the sustainable creation of material wealth – are massive in their own right. Put them together and they
represent a vast new continent of opportunity. As we said, this book is addressed to entrepreneurs and system innovation
revolutionaries. Wherever you happen to be, whatever the change you want to make is, the principles explored in this book
apply. The wish to change and the will to change are not the same as being able to change successfully. For that you need
to understand your territory. You will need new Maps.
inquiries chris macrae info @worldcitizen.tv us tel 301 881 1655 ; us office 5801
nicholson lane suite 404, North Bethesda, MD 20852 USA - uk 80 queens road, suite 30, wimbledon, london sw19 8lb Mapping is a process of discovery. It explores how to make the invisible principles and practices
of real wealth creation visible, and therefore useable. Our planet needs case studies underline the search for new win-wins
that build ‘system integrity’ Trust-flow is the unseen wealth to invest sustainability in. Tranpsaremtly
mapped it develops a goodwill gravity tyhat invites with roleplayer in a community to multiply goodwill while sustaining
their own cashflow.. Trust is not some vague, mushy, abstract warm-hearted sentiment. It is an economic powerhouse –
probably just as economically and socially important as oil. The point is, there are specific things you need to do
to get trust flowing, just as there are specific things you need to do to get oil flowing. And like oil trust has a dark side.
Right now, the world is awash with the carbon emissions which threaten the stability and sustainability of its ecosystems.
Right now, the world is also awash with the ‘carbon emission’ of trust – mistrust. Indeed it may well be
that our ability to tackle the one issue – the threat of environmental catastrophe – depends on our ability to
tackle the other issue: how to generate, deepen, extend and sustain trust.>br>But what is the best way of doing this?
One thing is for sure. You don’t build and sustain trust via some sentimental exercise of goodwill to all and sundry.
There are three very simple principles at the heart of effective trust generation. First, trust is generated via
win-win relationships. It’s virtually impossible to generate or sustain trust without mutual benefit for those involved.
But beneficial outcomes are not enough in themselves. For trust to be built and sustained, both sides need to signal a demonstrable
commitment to finding win-win ways forward. Such a commitment may require real changes to what we say and
do. Second, real ‘win-wins’ are hardly ever purely financial or material. You don’t build trust simply by
walking away with more cash in your pocket. Trust works at all the dimensions and levels of human exchange. Yes, it’s
about financial and material rewards. But it’s also about purpose (what people want to achieve). It’s about politics
with a small ‘p’: the use and abuse of power, the crafting and application of rules of fair play. And it’s
about emotions: the sometimes overwhelmingly strong emotions, both positive and negative, that are generated when people deal
with other peopleWhat’s constitutes a ‘win’ – a sense of real improvement – is therefore highly
specific. It depends absolutely on the details of who the parties are, what they are trying to achieve, in what context. Building
trus, therefore involves discovering these specifics. Just as oil doesn’t flow out of the ground, get refined and pump
its way into motor vehicles automatically and without effort, so identifying and doing what is necessary to get trust flowing
requires dedicated, skilled effort. It requires a disciplined, structured process, not a vague sentiment.
3) Third,
even if we do steps 1) and 2) there’s still a good chance it won’t succeed. Why? Because it ignores an invisible
third factor. In the real world, purely two way bilateral relationships don’t exist. There is always a third party whose
interests or outcomes are affected by what the other two parties do but who is not a party to the contract. The environment
is a case in point. Producers and consumers may both benefit from buying and selling to each other – but what happens
if, in doing so, they destroy the environment they both depend on?
This raises a hugely important question. When
two parties pursue win-wins and build mutual trust, are they doing so in a way which creates a win and builds trust for the
third party at the same time? Or are they simply pushing the problems – and the mistrust – further down the line
on to this third party? Building vigorous, healthy networks of trust is a different kettle of fish to ‘you
scratch my back and I’ll scratch yours’ win-win conspiracies. It requires a Map of all the key relationships plus
careful consideration of knock-on consequences. It requires a different perspective.
These three simple, basic
steps do not happen automatically. They need to be worked at. The territory needs to be deliberately Mapped and explored.
What’s more, there are obstacles in our way – mental and practical obstacles that need to be cleared. Prevailing
economic theories about ‘rational economic man’ for example, deny the need to commit to win-win outcomes. Instead,
they promote supposedly ‘rational’ (i.e. narrowly selfish behaviours) which actively undermine trust The same
theories insist that the only valid measure of human benefit is money, thereby excluding from consideration many of the biggest
opportunities for improvement. Meanwhile many vested interests do not want to extend the circle of trust to third parties
and complete networks because their positions of power depend on their ability to take advantage of the weaknesses of these
third parties. That’s another job for Mapping: helping to identify and mount such obstacles. The potential benefits
of doing so are unthinkably huge. They start with a simple negative: the relief that comes from when you stop banging your
head against a brick wall. Mistrust breeds wasteful, wealth destroying conflict that tends to feed on itself. Anger and hatred
engender anger and hatred. Simply easing or stopping the terrible waste of mistrust would transform prospects for many millions
of people. We desperately need to find ways of doing this. Then there are the positive benefits. Understanding the real nature
of human wealth – all those dimensions of purpose, ‘politics’ and emotion as well as money and material
comfort – means we can start being human again; human in the way we think, and act. What’s more, many of these
intangible benefits won’t cost a penny. They’re there for the taking, if only we puts our minds to it. But
there’s more, because trust is also an economic superpower in its own right. In the pages that follow we will show conclusively
that material and financial riches are also dependent on trust. In fact, we will argue the case for going one step further.
We will say that material and financial riches are a by-product of trust: the visible fruits of invisible, intangible human
exchange. Once you understand that sustainable cash flows are a by-product of sustainable trust flows, your understanding
of what makes a successful business is transformed. Separately, each of these three fruits – reducing the waste
of conflict, unleashing the potential intrinsic benefits of human exchange, and energising the sustainable creation of material
wealth – are massive in their own right. Put them together and they represent a vast new continent of opportunity. As we said, this book is addressed to entrepreneurs and system innovation revolutionaries. Wherever you happen to
be, whatever the change you want to make is, the principles explored in this book apply. The wish to change and the will to
change are not the same as being able to change successfully. For that you need to understand your territory. You will need new
Maps.
inquiries chris macrae info @worldcitizen.tv us tel 301 881 1655 ; us office 5801 nicholson lane
suite 404, North Bethesda, MD 20852 USA - uk 80 queens road, suite 30, wimbledon, london sw19 8lb Mapping is a process of discovery. It explores how to make the invisible principles and practices of real wealth
creation visible, and therefore useable. Our planet needs case studies underline the search for new win-wins that build ‘system
integrity’ Trust-flow is the unseen wealth to invest sustainability in. Tranpsaremtly mapped it develops
a goodwill gravity tyhat invites with roleplayer in a community to multiply goodwill while sustaining their own cashflow..
Trust is not some vague, mushy, abstract warm-hearted sentiment. It is an economic powerhouse – probably just as economically
and socially important as oil. The point is, there are specific things you need to do to get trust flowing, just as
there are specific things you need to do to get oil flowing. And like oil trust has a dark side. Right now, the world is awash
with the carbon emissions which threaten the stability and sustainability of its ecosystems. Right now, the world is also
awash with the ‘carbon emission’ of trust – mistrust. Indeed it may well be that our ability to tackle the
one issue – the threat of environmental catastrophe – depends on our ability to tackle the other issue: how to
generate, deepen, extend and sustain trust.>br>But what is the best way of doing this? One thing is for sure. You don’t
build and sustain trust via some sentimental exercise of goodwill to all and sundry. There are three very simple principles
at the heart of effective trust generation. First, trust is generated via win-win relationships. It’s virtually
impossible to generate or sustain trust without mutual benefit for those involved. But beneficial outcomes are not enough
in themselves. For trust to be built and sustained, both sides need to signal a demonstrable commitment to finding win-win
ways forward. Such a commitment may require real changes to what we say and do. Second, real ‘win-wins’
are hardly ever purely financial or material. You don’t build trust simply by walking away with more cash in your pocket.
Trust works at all the dimensions and levels of human exchange. Yes, it’s about financial and material rewards. But
it’s also about purpose (what people want to achieve). It’s about politics with a small ‘p’: the use
and abuse of power, the crafting and application of rules of fair play. And it’s about emotions: the sometimes overwhelmingly
strong emotions, both positive and negative, that are generated when people deal with other peopleWhat’s constitutes
a ‘win’ – a sense of real improvement – is therefore highly specific. It depends absolutely on the
details of who the parties are, what they are trying to achieve, in what context. Building trus, therefore involves discovering
these specifics. Just as oil doesn’t flow out of the ground, get refined and pump its way into motor vehicles automatically
and without effort, so identifying and doing what is necessary to get trust flowing requires dedicated, skilled effort. It
requires a disciplined, structured process, not a vague sentiment.
3) Third, even if we do steps 1) and 2) there’s
still a good chance it won’t succeed. Why? Because it ignores an invisible third factor. In the real world, purely two
way bilateral relationships don’t exist. There is always a third party whose interests or outcomes are affected by what
the other two parties do but who is not a party to the contract. The environment is a case in point. Producers and consumers
may both benefit from buying and selling to each other – but what happens if, in doing so, they destroy the environment
they both depend on?
This raises a hugely important question. When two parties pursue win-wins and build mutual
trust, are they doing so in a way which creates a win and builds trust for the third party at the same time? Or are they simply
pushing the problems – and the mistrust – further down the line on to this third party? Building vigorous, healthy
networks of trust is a different kettle of fish to ‘you scratch my back and I’ll scratch yours’
win-win conspiracies. It requires a Map of all the key relationships plus careful consideration of knock-on consequences.
It requires a different perspective.
These three simple, basic steps do not happen automatically. They need to
be worked at. The territory needs to be deliberately Mapped and explored. What’s more, there are obstacles in our way
– mental and practical obstacles that need to be cleared. Prevailing economic theories about ‘rational economic
man’ for example, deny the need to commit to win-win outcomes. Instead, they promote supposedly ‘rational’
(i.e. narrowly selfish behaviours) which actively undermine trust The same theories insist that the only valid measure of
human benefit is money, thereby excluding from consideration many of the biggest opportunities for improvement. Meanwhile
many vested interests do not want to extend the circle of trust to third parties and complete networks because their positions
of power depend on their ability to take advantage of the weaknesses of these third parties. That’s another job for
Mapping: helping to identify and mount such obstacles. The potential benefits of doing so are unthinkably huge. They
start with a simple negative: the relief that comes from when you stop banging your head against a brick wall. Mistrust breeds
wasteful, wealth destroying conflict that tends to feed on itself. Anger and hatred engender anger and hatred. Simply easing
or stopping the terrible waste of mistrust would transform prospects for many millions of people. We desperately need to find
ways of doing this. Then there are the positive benefits. Understanding the real nature of human wealth – all those
dimensions of purpose, ‘politics’ and emotion as well as money and material comfort – means we can start
being human again; human in the way we think, and act. What’s more, many of these intangible benefits won’t cost
a penny. They’re there for the taking, if only we puts our minds to it. But there’s more, because trust is
also an economic superpower in its own right. In the pages that follow we will show conclusively that material and financial
riches are also dependent on trust. In fact, we will argue the case for going one step further. We will say that material
and financial riches are a by-product of trust: the visible fruits of invisible, intangible human exchange. Once you understand
that sustainable cash flows are a by-product of sustainable trust flows, your understanding of what makes a successful business
is transformed. Separately, each of these three fruits – reducing the waste of conflict, unleashing the potential
intrinsic benefits of human exchange, and energising the sustainable creation of material wealth – are massive in their
own right. Put them together and they represent a vast new continent of opportunity. As we said, this book is addressed
to entrepreneurs and system innovation revolutionaries. Wherever you happen to be, whatever the change you want to make
is, the principles explored in this book apply. The wish to change and the will to change are not the same as being able to
change successfully. For that you need to understand your territory. You will need new Maps.
inquiries chris macrae info @worldcitizen.tv us tel 301 881 1655 ; us office 5801 nicholson lane
suite 404, North Bethesda, MD 20852 USA - uk 80 queens road, suite 30, wimbledon, london sw19 8lb Mapping is a process of discovery. It explores how to make the invisible principles and practices of real wealth
creation visible, and therefore useable. Our planet needs case studies underline the search for new win-wins that build ‘system
integrity’ Trust-flow is the unseen wealth to invest sustainability in. Tranpsaremtly mapped it develops
a goodwill gravity tyhat invites with roleplayer in a community to multiply goodwill while sustaining their own cashflow..
Trust is not some vague, mushy, abstract warm-hearted sentiment. It is an economic powerhouse – probably just as economically
and socially important as oil. The point is, there are specific things you need to do to get trust flowing, just as
there are specific things you need to do to get oil flowing. And like oil trust has a dark side. Right now, the world is awash
with the carbon emissions which threaten the stability and sustainability of its ecosystems. Right now, the world is also
awash with the ‘carbon emission’ of trust – mistrust. Indeed it may well be that our ability to tackle the
one issue – the threat of environmental catastrophe – depends on our ability to tackle the other issue: how to
generate, deepen, extend and sustain trust.>br>But what is the best way of doing this? One thing is for sure. You don’t
build and sustain trust via some sentimental exercise of goodwill to all and sundry. There are three very simple principles
at the heart of effective trust generation. First, trust is generated via win-win relationships. It’s virtually
impossible to generate or sustain trust without mutual benefit for those involved. But beneficial outcomes are not enough
in themselves. For trust to be built and sustained, both sides need to signal a demonstrable commitment to finding win-win
ways forward. Such a commitment may require real changes to what we say and do. Second, real ‘win-wins’
are hardly ever purely financial or material. You don’t build trust simply by walking away with more cash in your pocket.
Trust works at all the dimensions and levels of human exchange. Yes, it’s about financial and material rewards. But
it’s also about purpose (what people want to achieve). It’s about politics with a small ‘p’: the use
and abuse of power, the crafting and application of rules of fair play. And it’s about emotions: the sometimes overwhelmingly
strong emotions, both positive and negative, that are generated when people deal with other peopleWhat’s constitutes
a ‘win’ – a sense of real improvement – is therefore highly specific. It depends absolutely on the
details of who the parties are, what they are trying to achieve, in what context. Building trus, therefore involves discovering
these specifics. Just as oil doesn’t flow out of the ground, get refined and pump its way into motor vehicles automatically
and without effort, so identifying and doing what is necessary to get trust flowing requires dedicated, skilled effort. It
requires a disciplined, structured process, not a vague sentiment.
3) Third, even if we do steps 1) and 2) there’s
still a good chance it won’t succeed. Why? Because it ignores an invisible third factor. In the real world, purely two
way bilateral relationships don’t exist. There is always a third party whose interests or outcomes are affected by what
the other two parties do but who is not a party to the contract. The environment is a case in point. Producers and consumers
may both benefit from buying and selling to each other – but what happens if, in doing so, they destroy the environment
they both depend on?
This raises a hugely important question. When two parties pursue win-wins and build mutual
trust, are they doing so in a way which creates a win and builds trust for the third party at the same time? Or are they simply
pushing the problems – and the mistrust – further down the line on to this third party? Building vigorous, healthy
networks of trust is a different kettle of fish to ‘you scratch my back and I’ll scratch yours’
win-win conspiracies. It requires a Map of all the key relationships plus careful consideration of knock-on consequences.
It requires a different perspective.
These three simple, basic steps do not happen automatically. They need to
be worked at. The territory needs to be deliberately Mapped and explored. What’s more, there are obstacles in our way
– mental and practical obstacles that need to be cleared. Prevailing economic theories about ‘rational economic
man’ for example, deny the need to commit to win-win outcomes. Instead, they promote supposedly ‘rational’
(i.e. narrowly selfish behaviours) which actively undermine trust The same theories insist that the only valid measure of
human benefit is money, thereby excluding from consideration many of the biggest opportunities for improvement. Meanwhile
many vested interests do not want to extend the circle of trust to third parties and complete networks because their positions
of power depend on their ability to take advantage of the weaknesses of these third parties. That’s another job for
Mapping: helping to identify and mount such obstacles. The potential benefits of doing so are unthinkably huge. They
start with a simple negative: the relief that comes from when you stop banging your head against a brick wall. Mistrust breeds
wasteful, wealth destroying conflict that tends to feed on itself. Anger and hatred engender anger and hatred. Simply easing
or stopping the terrible waste of mistrust would transform prospects for many millions of people. We desperately need to find
ways of doing this. Then there are the positive benefits. Understanding the real nature of human wealth – all those
dimensions of purpose, ‘politics’ and emotion as well as money and material comfort – means we can start
being human again; human in the way we think, and act. What’s more, many of these intangible benefits won’t cost
a penny. They’re there for the taking, if only we puts our minds to it. But there’s more, because trust is
also an economic superpower in its own right. In the pages that follow we will show conclusively that material and financial
riches are also dependent on trust. In fact, we will argue the case for going one step further. We will say that material
and financial riches are a by-product of trust: the visible fruits of invisible, intangible human exchange. Once you understand
that sustainable cash flows are a by-product of sustainable trust flows, your understanding of what makes a successful business
is transformed. Separately, each of these three fruits – reducing the waste of conflict, unleashing the potential
intrinsic benefits of human exchange, and energising the sustainable creation of material wealth – are massive in their
own right. Put them together and they represent a vast new continent of opportunity. As we said, this book is addressed
to entrepreneurs and system innovation revolutionaries. Wherever you happen to be, whatever the change you want to make
is, the principles explored in this book apply. The wish to change and the will to change are not the same as being able to
change successfully. For that you need to understand your territory. You will need new Maps.
Today's final round of commitments at CGI 2008 featured Neglected Tropical Diseases
Peter Hotez says that these worm diseases are one of the biggest bottom
billion poverty traps- with the 7 most common ones being curable at 50 cents per annual treatment per person. Is this the
best value investment in healthcare? http://www.stopntds.org/
Congratulations on the launch of http://ngocodeofconduct.org/category/signatories/ I see this as a crucial step forward in championing community-centric healthcare in poorest countries, and
demanding that global NGOs collaboratively take every precaution to stop healthcare braindrain out of localities in critical
need. Its fantastic also to see which NGOs are and are not signing up to this. Moreover your work http://depts.washington.edu/haiuw/hai/programming/category/introduction/ in
Some futures
which friends and I want to map back to action as fast as possible are:
1 any future capitalism joint ventures
between global corporations and the most grassrooted of networks like Grameen where the venture is governed by compounding
social purpose as explained in Dr Yunus book I gave you - Lamiya Morshed is CEO of Dr Yunus secretatiat in Dhaka and
arranges these partnerships with health a top focus
in Future Capitalism's first year, a
partnership has been arranged with German Saudi hospital group to build a social business hospital in dhaka , arsenic-filtration
of water is a partnership between Grameen and the French company Veolia, replication of the aravind eye care
hospital has been funded by Dr Yunus pop group http://www.thegreenchildren.org/tgcf/news/report.php
2 in about 3 weeks yunusforum friends and I will be sending out 10000 dvds to university youth groups -each
dvd has about 20 short video conversational starters on what community up sustainable "micro" approaches can do
- this is the video of lamiya's invitation to youth to get connecting around health
do tell me if you could use some dvds with your students at university of washington in seattle
3 I also
want to encourage people who believe we need to network until the world restores healthcare served and delivered in the
community to start working out what 10 action tracks would need to come together if we convened http://microhealthsummit.com as a sister to the world's most succesful humanitarian action network http://microcreditsummit.org - I'd love to see the code as one of the 10 action networks
copied to peter who also met you today, Mostofa who connects larges scale intercity forums http://yunusforum.net , Tom of TheGreen Children and Eric of www.physiciansforhumanrights.org whom you introduced as the social lawyer here in DC who helped draft the code; incidentally Dr Yunus has an article
in the current American Bar Association Quarterly which Vidar and i would love any ideas on circulation through parallel
networks of community-action and human rights http://www.abanet.org/irr/hr/winter08/yunus_winter08.html
I hope other people will reply to our survey Nina as I have no personal
experience as a medical areas -vidar is it ok if I pass on the grameen america files on health you sent me in January?
However
here a few big picture things that excite me, so if any of them sound like your mission tell us and we can see if we can connect
nearer the source. Also in DC last week the centre for global development launched radically different foreigg aid agendas
it hopes the new white house will dialogue- Ruth Levine's one on health can be downladed at http://www.cgdev.org/content/publications/detail/16555
cases
that I applaud over and over
JAMII BORA - AFRICA DEVELOPS 50 times cheaper health insurance
Outside of Bangladesh where from their origins in the 1970s BRAC evolved nurse in
the community systems to ensure that oral rehydration saved 20% of infants while grameen was planting community banks and
60-vlager centre spaces for sharing life-critical info, the most wonderful case known to me of microcredit and micro health
is jamii bora in Kenya; in
9 years it has gone from 50 beggars
to over 100000 and early on in offering microcredit it found its biggest repayment problem was someone in the family
falling ill with hiv or something serious and loans being spent on getting those medicines; so Jamii Bora developed health
insurance at $12 a year for 5 people or 30 cents a week; it was able to do this because it found that Kenya had lots
of missionary hospitals with only about 10% of beds being used; so it bought out huge contracts. Its 30 minutes long
but this presentation is amazing if you want to understand jamii bora and its founder Ingrid Munro who is also a friend
of Dr Yunus http://video.google.com/videoplay?docid=7351863330550836974
INDIA
INVENTS 10 TIMES LOWER COST EYE SURGERY
Tom of http://thegreenchildren.org has made a pop video testimony to Jamii Bora as well as raising with Milla enough funds to invest in Bangladesh’s first eyecare hospital
using the aravind model
Basically this offers reliable eye leaser operations to end unnecessary blindness at 10 times lower
cost than any other eye hospital; its always fascinates me to understand where 10 times lower cost comes from; it seems its
a lot to do with training paranurses from village women to be able to do what an eye surgeon needs but not anything wider
general nursing would need; it also has basically no lawyers or administrators or any of the complexities of liability on
the very occasional time when something goes unnecessarily wrong. what are the other 10 times lower cost health services
OPEN KNOWLEDGE
NEEDED FOR DHAKA TO HAVE REGIONS NUMBER ! RURAL TEACHING HOSPITAL
Its definitely one of Dr Yunus' immediate goals to form partnerships around the world to bring knowhow to Bangladesh
to start a teaching hospital in dhaka which can in particular train people to go back to villages for what they most need.
I don’t know if we can help you can try surveying some American hospitals or other medical leaders to see if any
of them might want to do a social business venture with Yunus
100 TIMES CHEAPER CLEAN WATER
There's also a big push going on to connect social businesses of clean water, and I believe that we need to swish
to see microhealthsummit challenging microcreditsummit as humanity's most relevant network for ending poverty within 7
years; but how do we map that back?
Nina it may be best if you write a one pager not like ordinary cv's
- what the health missin you passioately want to action learn or help spread -and how could that match with what's already
going on in micro-worlds of community-based banking and finance beibng te 2 most vital flows to sustain communities
there's also paul farmer in haiti (who clinton used his ted.com wish to replicate in rwanda while that country's
women are rising in government http://www.ted.com/index.php/pages/view/id/164 ) but what confuses me is that maybe he doesn't connect with the local microcredit people or vice versa since
dont seem to be in same worldwide networks; and of course the previous year's prize led to Larry Brilliant being appointed
head of google.org but again Brilliant's networks and microcredits dont sem to me to be mltiplying each other as much
as they could but this may simply be my ignorance
From: mninaSubject:
Re: nina To: chris.macrae@yahoo.co.uk
Hello Everyone, Yes, I will be doing an internship there
in December. I am excited and I am also panicking. I want to make sure I use my time as effective as possible in the short
time that I have. I started doing research on micro-credit and public health. I need to reply back with what I would
like to accomplish while I am there. If anyone has any advice I would greatly appreciate it. Also, if anyone can share what
I should expect while there I would greatly appreciate it. I am not familiar with what all I have available there. I am
trying to find a professor who can mentor me through this, but I am not having very much luck at my university. I also
need to figure out housing, costs etc… I would love to hear how your trip went Mostafa. Thank you again for everything
everyone. Best Regards, Nina Quoting christopher macrae <chris.macrae@yahoo.co.uk>: > well done mostofa-sounds
very good - it seems to me that if we can > help all sides get a deeper intern experience than the rather random >
application process that most young people go through in contacting > bangladesh then citizen forum will have been
doing something useful > > We may particularly want to form a social action group that starts > blueprinting
what microhealthsummit could emerge as -its one of > those social action team challneges that can
turn into a real summit > once one fas found the perspectives that want to come round the > table -
earlier
correspondence with chittagong community of medics From: Badrud Doza > Subject: Re: Social
Business Club Chittagong Re: ashoka competition entries on banking for social change - and co-creating 10000 youth network To: chris.macrae@yahoo.co.uk Date: Monday, 25 August, 2008, 8:41 PM
Dear Chris,
I was busy with a seminar in our hospital, it ended today. I like your idea of Social Business Club. But before that
define the status of my hospital Chittagong Mother and Child Hospital, Agrabag, Chittagong.
It started in 1979
by some volunteers as an outdoor service for children. It is transformed into a 300 bedded hospital basically for mothers
and children but now other specialties are adding up to give it a shape of a general hospital
ultimately to make it a 500 hundred bedded hospital. It has also added a medical college 2 years back.
It
thrives partially on charity but mostly from the earning of the hospital. It maintains multi strata paying system. 30% of
the patient are absolutely free both in the indoor and outdoor. It is run by a management committee elected by the life members.
The management committee serves on voluntary basis and there is no dividend and all the earning are used for the hospital.
We are trying to be self sustainable. Now we have about 100 doctors in the hospital and more than 500 staffs.
I am working here for the last 3 years in Pediatrics.Did you notice my professional website- http://bdoza.blogspot.com
Having heard about Ruth Levine's work today - launched in the series of Policy Briefs for the New White House http://cgdev.org : her focus "Healthy Foreign Policy - Bringing Coherence to the Global health Agenda" I thought I'd just
write to see if you think this could be the right time to action this together. I gather Ruth & Grameen
already know each other.
My understanding is that the start up team of a microsummit communally chooses about 10
action learning subnetworks which need to be connected together if a peoples solutions conference is to come together connecting
localities worldwide in this case with particular focus on practising health as human right for the poorest. Once we
know what your choice and that of the people your work with on this is, then we can start searching for who would want to
collaboratively make action plans on which track and what size of summit is practical as a first wave
I know this
first attempt of mine to draft a typical list of people's helath networks
*Health city and nation infrastructure (training capacity)
*Metrics Network -long-run exponential social impacts to be included
*Youth
education, vocation, prevention network
*Heart of community
empowerment: Village nurse & telecentre/mobile network
*Social business catalogue
of health, healthcare & insurance
* Major partners of health care future capitalism
*Water (and zero waste dumping) related health issues
*Vaccines and usability network (eg some developing world innovatuin mainly need simpler delivery mechanism)
*Pharma innovation & free markets for poor persons diseases
*Transparency over big budget global aided disease funds
will look a lot better after 2
minute edit by Lamiya into Dr Yunus' partners language given the priority "health for the poor partnerships"
have as Lamiya describes here
Young people all over the world want to be involved in some way.You know they want to do something,
what can we do to contribute, what can I do? Can I come and work here?Can I participate
in your replication efforts in another country.
The social business is where we will focus and Professor Yunus is now very interested
in doing something big in health in Bangladesh and so we have a lot of organisations, world class organisations who want to
partner with us to bring health services to the rural areas in Bangladesh you know. I guess one of the things that the Nobel
Prize does is it gives this, it’s become like an international brand and everyone wants to partner. So, you know, we
have all these leading multinational companies and leading research and medical institutions who want to partner with us.The plans for the healthcare are very big.Dr Yunus is thinking about creating a health city in
Bangladesh, which would have a medical university, a medical college a nursing college, research centres you know, an institute
for mother and child healthcare, so a range of things...
http://thegreenchildren.org Tom is part of the duo in the green childeren pop group whose youth fans and network around micro health issues;
the green children are already social busines investors in 2 eye care hospital for bangladesh using the social business model
originated as arvind in india with some help from google.org chief larry brillaint
Paul first inspired me to be interested in health and global reconcilation
with 500-people network conference (london 2004, delhi 2004) among gGndhians and medics and others with deep
community approaches; he's a professor of mediecine at Monash University in melbourne who also has about 20? volunteer
overseas students graduating in any one year
I am confident Mostofa will confirm that if it were possible to start
up an expert social action team looking at formation of microhealthsummit then its brilliant timing. We will
soon be sending out a dvd to 10000 youth asking them to develop social actions (many which could be subactions
of microhelthsummit) and other optimistic ways of making the future happen